Preferred Hotels & Resorts will launch International Pineapple Week tomorrow, a multi-channel celebration of the symbolism behind its logo, the pineapple.
With careful consideration to the balance of form and function, the new visual forward, fully-responsive website has been deftly designed to draw more qualified traffic and make a quick, impactful connection between travellers and the brand’s global portfolio of 700 independent hotels worldwide.
Since joining the company in 2004, Lindsey Ueberroth has worked to solidify Preferred Hotels & Resorts’ position as an internationally recognised hospitality brand, a champion for independent hoteliers, and a trusted resource for travellers seeking independent luxury hotel experiences worldwide. Here, she speaks to Breaking Travel News about the company’s legacy and expansion
Opening in March of 2019 in Oslo, the old Norwegian American Line building is being transformed into a small urban boutique hotel called Amerikalinjen.
Amsterdam’s famed Hotel Pulitzer, a historic hotel of 25 canal houses with over 400 years of heritage, is to join the Preferred Hotels & Resorts LVX Collection from April 2015. In addition, the 230 room property is to undergo a phased renovation from late April, bringing back a quintessential Dutch elegance and style to the hotel.
Preferred Hotel Group, a global provider of sales, marketing, and distribution services to independent hotels, today unveiled the latest development in its aggressive distribution model by launching a new partnership with Skyscanner. The move is designed to drive greater consumer awareness of the Preferred Hotel Group brand, while increasing bookings and reducing the costs of customer acquisition for its 650 member hotels and resorts worldwide.
Les Suites Orient, Bund Shanghai, a member of Preferred Hotels & Resorts, has opened for business. Les Suites Orient is situated on the historic Bund with views of the Huangpu River and the Pudong skyline. It is also conveniently located near the famed Yu Gardens, the tunnel that connects to the Pudong financial district, and the Shanghai World Expo area.
Agency Magma today announced it has launched Tuckerspointhotelandspa.com, an understated site created for Tucker’s Point Hotel and Spa in Bermuda. The site reflects the attitude and beauty of the “Best in Bermuda.” Tucker’s Point partnered with Agency Magma in an effort to modernize the way the brand markets itself and is centering its strategy around the website.
Zendai Art Hotel, a luxury 5-star hotel opening next year in Shanghai, has recently joined Preferred Hotels & Resorts.