Preferred Hotels & Resorts News
Natura Bisse opens second Irish location at The K Club
Natura Bisse, the luxury Spanish skincare brand, has opened a second spa in Ireland, at the prestigious The K Club, located in a rural setting just 30 minutes outside of the bustling city of Dublin.
Preferred Hotels & Resorts generates US$1.1bn in room revenue in 2016
Preferred Hotels & Resorts generated US $1.11 billion in reservations revenue on behalf of its member properties worldwide in 2016, according to the company’s annual results.
Hotel Pulitzer in Amsterdam to undergo renovation
Amsterdam’s famed Hotel Pulitzer, a historic hotel of 25 canal houses with over 400 years of heritage, is to join the Preferred Hotels & Resorts LVX Collection from April 2015. In addition, the 230 room property is to undergo a phased renovation from late April, bringing back a quintessential Dutch elegance and style to the hotel.
Siren Communications selected to head up PR efforts at Preferred Hotel Group
Following a three way pitch, luxury hospitality brand, Preferred Hotel Group, has appointed travel and lifestyle agency Siren Communications. The agency will work with the hotel group on a project that will re-introduce the brand, and its luxury portfolio of more than 650 independent hotels, destination resorts, and serviced residences in 85 countries, to both media and consumers.
Preferred Hotel Group links with Skyscanner for content deal
Preferred Hotel Group, a global provider of sales, marketing, and distribution services to independent hotels, today unveiled the latest development in its aggressive distribution model by launching a new partnership with Skyscanner. The move is designed to drive greater consumer awareness of the Preferred Hotel Group brand, while increasing bookings and reducing the costs of customer acquisition for its 650 member hotels and resorts worldwide.
Preferred Hotel Group appoints new chief executive
Preferred Hotel Group has promoted Lindsey Ueberroth to Chief Executive Officer. She will continue to serve in her role as President. The announcement was made by John Ueberroth, who will continue to serve as Chairman.
Preferred Hotel Group launches points-based loyalty program
Preferred Hotel Group today launched a new iPrefer, the first points-based consumer loyalty program of its kind for a global collection of independent hotels. The program rewards travellers with points on qualifying hotel stays that can be exchanged for Reward Certificates redeemable like cash toward expenditures at hundreds of participating properties across the Preferred Hotel Group family of brands.
GTA signs enhanced distribution agreement with Preferred Hotel Group
GTA, one of the world’s largest travel wholesalers, and Preferred Hotel Group, a global provider of sales, marketing and distribution services to independent luxury hotels, have partnered to increase visibility of the Preferred Hotel Group member portfolio among travellers worldwide. The new agreement gives Preferred Hotel Group enhanced distribution opportunities from GTA’s wholesale and retail HTML and XML systems, its expertise and a global network of over 2,300 local professionals worldwide.
Preferred Hotel Group captures mobile audience with Sabre
Sabre Hospitality Solutions has announced that more than 300 members of Preferred Hotel Group have enabled Sabre Hospitality Solutions’ Mobile Guest Connect booking engine.
New appointments spur Preferred Hotel Group’s European push
Preferred Hotel Group has announced the appointment of Susan Devine as executive vice president, Europe. The appointment is part of a drive for a larger presence for Preferred Hotels in Europe.
Preferred Hotel Group announces new president
Preferred Hotel Group (PHG) today announced the appointment of Lindsey Ueberroth as President in a planned succession intended to sustain the family-owned company’s legacy of excellence and growth worldwide.
Preferred Hotel Group Selects LRA Worldwide
Preferred Hotel Group, which provides branding, distribution, sales, marketing and technology support for a global portfolio of best-in-class, independent hotels and resorts, has selected LRA Worldwide as its partner for a comprehensive quality assurance program.