The coastal city of Batumi, renowned for its rapid growth in both tourism and business sectors, will for the first time host the “Batumi International Tourism Forum” on September 28, 2023.

The main objective of this event is to establish a platform where discussions involving international leaders and experts in the field of tourism can take place. On one hand, the emphasis will be placed on fostering sustainable tourism development and addressing current challenges. On the other hand, a new vision will be crafted in the realm of investments, environmental conservation, emerging technologies, and innovations within the tourism sector.

The forum will provide an excellent opportunity to bring together experts in the field of tourism, representatives of the tourism sector, leading specialists, and professionals engaged in tourism activities from different countries. This offers a unique chance for countries to establish and strengthen cooperation and partnership in the realm of advancing the tourism industry.

Within the framework of the “Batumi International Tourism Forum”, discussions will take place on various issues and challenges related to sustainable tourism development. The event encompasses diverse panel sessions where participants from different countries discuss travel trends, exchange information and experiences on topics such as investments in the tourism sector, support for small and medium-sized enterprises, and projects focused on sustainable tourism development.

At the same time, the invited delegates will have the opportunity to explore the tourism potential of Ajara and experience authentic Georgian hospitality.