Olympics Opening Ceremony expected to boost UK tourism

3rd Aug 2012
Olympics Opening Ceremony expected to boost UK tourism

Watched by 27 million British views, the Olympics opening ceremony was hailed a triumph across the country, but will Danny Boyle’s spectacular show resonate with oversees viewers and tempt them to visit Britain?

A new poll by TripAdvisor reveals that 56 per cent of respondents believe the opening ceremony itself will have a positive impact on UK tourism.

However, the poll of over 3,000 respondents on TripAdvisor.co.uk, also revealed that 39 per cent do not believe the Olympics opening ceremony will encourage more tourists to visit the home of Team GB.

A further five per cent were unsure.

“The net benefit of the Olympics to the UK economy is still a hotly-debated topic, but after such a spectacular opening ceremony, it seems most Brits are hopeful this will drive oversees interest and have a positive effect on UK tourism,” commented Emma Shaw, TripAdvisor spokesperson.


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Related Event

London 2012 Olympics London 2012 Olympics
Event starts: Friday, 27th July 2012

The 2012 Summer Olympic Games kicked off in London, United Kingdom on 27 July and close on 12 August 2012. London became the first city to officially host the modern Olympic Games three times, having previously done so in 1908 and in 1948.

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