TripAdvisor is failing to stop a “flood” of fake and suspicious five-star reviews from artificially boosting the ratings of some of its highest-ranked hotels, a Which? Travel investigation has revealed.
TripAdvisor has welcomed the result of a legal ruling in Italy which saw a persistent online review fraudster sentenced to jail. In one of the first legal cases of its kind, the criminal court of Lecce ruled that writing fake reviews using a false identity is criminal conduct.
Babbel and TripAdvisor have joined forces to inspire travellers, and get them ready for their next city trip. For this joint campaign, the companies have combined their expertise and built an interactive city-trip themed campaign website.