Doddle, the UK’s first fully dedicated, staffed, online shopping collection and returns service located in railway stations and major hubs has announced it will open in 300 new locations in the next three years, creating 3,000 jobs.
The unique £24 million company is partnering with some of the nation’s biggest retailers including ASOS and New Look, with many more to follow.
In addition to the pilot store in Milton Keynes station, the first Doddle shops to be opened will include London Waterloo (which last year enjoyed a footfall in excess of 100 million), Bromley South, Brighton, Chelmsford and London Cannon Street.
Open seven days a week, early until late, the Doddle shops will fit in with people’s busy lifestyles and enable them to choose exactly how, when and where they send, return and receive parcels.
Many will feature changing rooms and there is an easy-to-use website and notifications service through SMS and email.
Doddle is an independent, standalone limited company, with Network Rail and Lloyd Dorfman holding equal majority shareholdings.
This is the latest venture for Lloyd Dorfman, who will act as Doddle chairman and is best known for founding the world’s largest retail foreign exchange business, Travelex.
He said: “I signed the Doddle joint venture contract literally hours after signing the recent Travelex deal.
“We intend to take the experience of creating a challenger brand to provide a game-changing service for millions of online shoppers.”
Any retailer can offer the service, with customers of the nation’s biggest online stores already selecting the Doddle option at the checkout.
“Leading brands offering the service include ASOS, the online fashion retailer; New Look, the leading multi-channel fast fashion retailer; and T.M. Lewin, the business wear specialist, with more brands to be announced soon.”
The Doddle service is the only one of its kind that is available to every retailer, e-tailer, parcel carrier and shipper, creating a network of dedicated single points for the collection, return and sending of parcels.
This open access approach will enable retailers and carriers to enhance and complement their existing delivery offering, plus allow consumers to combine collections and returns from multiple retailers into one trip at a time that suits them or coincides with an already planned journey.