Aloft Perth takes brand into Australia for first time

Aloft Perth takes brand into Australia for first time

Marriott International has announced the official opening of the design-led Aloft Perth Hotel, the first Aloft to open in Australia.

Aloft Perth is the centrepiece of an urban renewal project and will be the social hub of the Springs Rivervale community, which is located alongside the Swan River and on the doorstep of Perth Central Business District.

“We are delighted that the Aloft brand has arrived in Australia with the opening of Aloft Perth.

“We are delivering an urban-inspired gathering place for tech-savvy travellers and locals, – individuals who value self-expression, style and connectivity,” said Mike Fulkerson, vice president, brand and marketing, Asia Pacific, Marriott International.

With its vibrant design and always-on public spaces, Aloft Perth exudes a sassy modern style that is reflected in its free-flowing open areas imbued with bold, local influences.

ADVERTISEMENT

The hotel’s personality is communicated through its vibrant collection of artwork by recognised Australian artists to the eclectic, modern decor furnishing its guestrooms and communal spaces.

The hotel’s signature restaurant, Springs Kitchen, offers contemporary cuisine with urban sophistication, with dishes including local, fresh produce to create homemade specialties.

Springs Kitchen even boasts a pet-friendly terrace, with water bowls and special treats for furry friends, encouraging neighbourhood residents and travellers with pets to drop by for a coffee, snack or meal – day or night – accompanied by their four-legged friends.

Outside the hotel, the modern city of Perth awaits exploration.

Nearby highlights include the Perth Central Business District and Northbridge nightlife and entertainment districts.

“As the capital of Western Australia, Perth is a dynamic, growing city, and an important gateway to and from Asia, the Middle East and Europe.

“The city has an internationally focused export and tourism economy, so we look forward to welcoming business people and travellers from all over the world to our hotel,” said Stephen Morahan, general manager, Aloft Perth.