ibis Hotels is proud to announce that it will be the Official Hotel Partner of the Roundhouse, Camden for the duration of 2016. The partnership centres on cultivating a collaboration that’s deeply rooted in the brands’ shared passion to provide visitors with the most fulfilling and enjoyable experiences.
AccorHotels has officially opened its new ibis Cambridge hotel. Situated in the prime location of Station Square directly opposite the train station, it is the first AccorHotels property in Cambridge and the largest hotel in the city and its surrounding areas. The hotel comprises 231 Sweet Room by ibis, the brand’s new room concept which is one of the most contemporary and comfortable in the economy segment, created specifically for the wellbeing of guests.
Focusing on simplicity, modernity and well-being, ibis Hotels is setting new trends in the meetings market with the launch of _SPACE by ibis. Continuing the ibis brand revolution, the new meeting room and office concept is available at 20 of its UK hotels. Offering creative spaces for a few hours or a whole day, ibis has removed the hassle and clutter from its event areas, meaning its new offering focuses on the important things people really need.
The new ibis One Central hotel, located next to the Dubai International Convention and Exhibition Centre has welcomed its first guests. Strategically located adjacent to the largest exhibition centre in the Middle East with easy access for guests to both, Sheikh Zayed Road and World Trade Centre metro station, the ibis One Central hotel which is part of the Dubai Trade Centre District will target a wide mix of international and regional business, leisure and MICE travellers coming to the UAE.
Placing its bet on a mix of equestrian murals, vibrant racing colours and textured vinyl is the new ibis Styles Reading Oxford Road, which has just opened in the heart of Reading. A lively collage of the area’s colourful local culture and inspired by the liveliness and excitement of nearby Ascot and Newbury Racecourses, guests are invited to saddle up and experience the thrill and charm of the races.
AccorHotels has completed a franchise agreement for the new ibis Styles Reading Oxford Road hotel. Increasing its footprint in the city, the new ibis Styles will be AccorHotels’ fourth hotel in Reading. After the completion of the extensive renovation program, the 97-room hotel, located at 648-654 Oxford Road, will operate under the ibis Styles brand by the end of this year.
As part of the group’s strategy to restructure the assets of HotelInvest, its hotel owner and investor business, Accor has revealed the sale and franchise-back of seven hotels. The deal, worth €32.6 million, comes with a commitment from the buyers to carry out €5.2 million worth of renovations.
ibis hotels has launched a global advertising campaign that stylishly challenges the perceptions of the economy hotel brand. The new ad campaign is chic, humorous and entertaining and portrays ibis hotels in a new light, as the perfect fit for even the most glamorous personalities.
Influenced by the renowned culture, science, art and music scene of its top location, ibis Styles London Kensington has opened its doors, taking guests on a fun and quirky educational tour even while they are inside the hotel. Each ibis Styles hotel boasts its own distinctive design, great location and ‘all-inclusive’ offer at a great price with loads of little extras and this beautiful hotel is no different.
Economy hotel group ibis has opened its second hotel in the Scottish capital, Edinburgh. The newly-built ibis Edinburgh Centre South Bridge hotel benefits from a fantastic location in the heart of city’s Old Town, is close to the world-renowned Edinburgh Castle and surrounded by a bustling restaurant area and shopping district.
The first ibis Styles hotel in the North West has officially opened in Liverpool following a period of soft opening. The 123-bedroom ibis Styles Liverpool Dale St Hotel is located in the heart of Liverpool, just a few minutes’ walk from the sights of the city.
Accor is celebrating its continued growth in the budget hotel sector, with the opening of its 1,000th ibis hotel around the world. Two years after starting reviewing economy hotel codes in depth and modernising the ibis, ibis Styles and ibis budget brands, the group is getting tangible results from the unprecedented ibis family project and stepping onwards, unveiling the new ibis room and ibis kitchen, its renewed restaurant concept.