Spa Finder is hosting the industry’s first-ever consumer expos in both Aspen and in New York’s Grand Central Terminal in 2007, company officials announced today.
Providing an opportunity for the booming spa lifestyle industry to connect with consumers, both the Aspen and New York City shows will showcase interactive exhibits, skin and beauty product demonstrations and giveaways, spa treatments, and spa cuisine from the world’s leading spas and spa lifestyle companies.
The first expo, Aspen Spa Day (www.spafinder.com/aspenspaday), will take place in downtown Aspen on July 28, 2007. A diverse mix of companies have already signed as sponsors, including title sponsors Bare Escentuals and Cliffs Communities, and presenting sponsors Aspen Center for Integral Health and Aspen Magazine.
The preliminary list of exhibitors at Aspen Spa Day ranges from Red Mountain Spa and Mexico Tourism Board to beauty companies like Sothys, Pevonia Botanica, and Kama Ayurveda. In all, more than 1000 consumers are expected to attend the event, which will take place at the height of the resort town’s summer high season.
The Spa Experience (www.spafinder.com/thespaexperience), which will be held in Grand Central Terminal from October 31st to November 3rd, will offer over 60 leading global spa companies the opportunity to interact with the more than 500,000 commuters and shoppers who use the terminal every day.
“There is really no better way to appreciate what the spa lifestyle is all about than to actually feel the massage, taste the cuisine, or experience the treatment,” said Spa Finder, Inc. COO Sallie Fraenkel. “We felt the timing was right to bring the spa experience to life by offering the world’s top spa companies the chance to interact directly with potential customers.”