PhoCusWright Launches Innovative New Global Conference Experience

The PhoCusWright Conference Online Ticket—The Next Best Thing to Being There

Sherman, Conn. USA, October 22, 2009—Travel industry research authority, PhoCusWright Inc., has launched an innovative new solution providing live streaming and on-demand global access to the remarkable content of The PhoCusWright Conference. The Online Ticket enables viewers to access The Travel Industry Event of the Year whenever and wherever they want. Travel leaders that cannot attend the live event will now be able to experience PhoCusWright’s unprecedented speakers and innovative travel technologies live in a socially interactive environment utilizing technology provided by Twubs.com. The Online Ticket empowers thousands of travel leaders around the world, previously limited by time, budget and distance, to experience the immense value of The PhoCusWright Conference.

“We are excited about our partnership with PhoCusWright, states Tony Ferraro, president and CEO of 360Hubs, the developers of Twubs.com. “We believe that the Twubs Enterprise platform will enhance their tradition of providing only the best to the travel industry. By creating a private environment for users to engage in relevant conversation, the Twubs Enterprise solution will serve to better connect the industry that PhoCusWright has led so well.”

Live Streaming and On-Demand

The Online Ticket offers individuals and companies around the globe content from Center Stage, The Travel Innovation Summit and exclusive interviews with renowned travel leaders. It features trend setting and visionary speakers, intense debate and live question and answer sessions previously available only to conference attendees. All streaming video is available live and archived for 60 days allowing Online Ticket viewers and conference attendees to review content on-demand and never miss a session.

Content from The PhoCusWright Conference is fed by Multicast’s live event broadcasting. “Peoples’ time is valuable and their budgets are tight. High quality online video is a great way to overcome those obstacles and reach people with valuable information when and where they want it. As a result, we are very pleased to support PhoCusWright as they bring insight to people in the travel industry in an innovative, engaging and effective way via the Online Ticket,” states Mark Battaglia, executive vice president, sales and marketing, at Multicast.

“The Online Ticket is a new innovation that further sets The PhoCusWright Conference apart from all other travel events,” states Bruce Rosard, PhoCusWright vice president, sales and marketing. “The unique capabilities of Twubs and Multicast allow us to bring the professionally produced and visually captivating content of the event to a large new online audience. The Online Ticket will bring together travel leaders from all corners of the globe to participate in groundbreaking debate on the hottest topics on our industry with other online viewers, attendees in Orlando and the speakers on Center Stage.”

The PhoCusWright Conference Online Ticket registration is accessible to everyone. Online ticket registration options include single-user, group and special company-wide access starting at US$250 per person.

About PhoCusWright Inc.
PhoCusWright is the travel industry research authority on how travelers, suppliers and intermediaries connect. Independent, rigorous and unbiased, PhoCusWright fosters smart strategic planning and tactical decision-making.PhoCusWright delivers qualitative and quantitative research on the evolving dynamics that influence travel, tourism and hospitality distribution. Our marketplace intelligence is the industry standard for segmentation, sizing, forecasting, trends, analysis and consumer travel planning behavior. Every day around the world, senior executives, marketers, strategists and research professionals from all segments of the industry value chain use PhoCusWright research for competitive advantage.
To complement its primary research in North America, Europe and Asia, PhoCusWright produces several high-profile conferences in the U.S. and Germany, and partners with conferences in the U.K., China and Singapore. Industry leaders and company analysts bring this intelligence to life by debating issues, sharing ideas and defining the ever-evolving reality of travel commerce. The company is headquartered in the United States, with offices in Germany and India.
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© 2009 PhoCusWright Inc., Sherman, CT United States
+1 860 350-4084 http://www.phocuswright.com