The Minister for Tourism & Culture, Mr. Alain St.Ange, to launch a world and a Seychelles “first” in tourism hospitality. Minister St.Ange will officially launch the “seyGO Visitor Pack” to leading tourism industry professionals and government partners.

The seyGO Guide will have Seychelles’ largest print run for any tourism publication – at 60,000 copies every 4 months totaling 180,000 copies - and its leading sponsor of “seyGo” is Airtel Telecom Seychelles, which will at regular intervals give away a total of 60,000 free mobile SIM cards with SR25 built in.

As from September 2012, all visitors to Seychelles will receive upon arrival a special “goodie” bag containing a printed 64-page “seyGO” publication offering visitors ideas of what to do and where to go; a free map of the main tourism islands; a free voucher for entrance into the “Tequila Boom” nightclub; a voucher for a free welcome drink at Eden Island’s Bravo Restaurant, and discounts on boating and diving outlets.

As a star prize, visitors and locals who pledge US$50 will also have the chance to win a trip of a lifetime to Aldabra every year, valued at US$75,000 and sponsored by the Seychelles Island Foundation (SIF); the national airline, Air Seychelles; and the producers of seyGO, the Seychelles-based multimedia company, iSEYco.

The seyGO Guide will also be backed up with a mobile phone app, which will keep visitors and locals alike updated on upcoming events, and also have a back-up website.

The seyGO Guide will also be inviting visitors to rate hospitality establishments and services so that Seychelles has a better idea how its tourism products are received.

Minister St. Ange said: “This is a great result of innovation from a local company and the foresight of one of our key communication providers.

“It’s a big step up in offering our visitors better value for money.”