Datalex has appointed Brian Borg as Head of Airline Retail. Brian is a senior product and market strategist with over 20 years’ travel industry experience. Having a diverse background with airlines and travel agencies worldwide, Brian began his career working from the ground up in various roles for several airlines.

He subsequently developed his career with Sabre Holdings, having recently been responsible for product marketing of strategic components of Sabre’s shopping portfolio across airline, agency and corporate segments.

Commenting on the appointment, Datalex CEO Aidan Brogan said “We are delighted to welcome Brian to the team. His dynamism and personality, coupled with his strategic thinking and pragmatic execution will bring great value to our airline partners worldwide. This new position will enhance our retail solution services, helping airlines worldwide to leverage the Datalex Retail Platform portfolio to drive even greater revenues and margins.”
 
Brian Borg said “I am excited to join Datalex, a respected and leading innovator in travel retail. I have been a close observer of the value Datalex has delivered to airlines worldwide and its ability to deliver at a pace the airline business needs.”