Travel technology company Datalex has revealed plans to open its new office in Beijing.
The announcement was made during the Enterprise Ireland Trade & Investment mission to China, led by minister for jobs, enterprise and innovation Richard Bruton.
Aidan Brogan, chief executive, Datalex said: “A permanent local presence in China is an important step in our market strategy as the world’s leading provider of airline ecommerce and merchandising solutions.
“Chinese airlines continue to lead by every industry growth metric including double digit growth in passenger demand each year.
“China is a very exciting market to be part of and an important step for Datalex in support of our existing customers such as Air China and development of new business.
“I am particularly proud of the calibre and seniority of our Chinese team which bring a wealth of aviation and ecommerce expertise both from China and across the globe.”
China is among the fastest growing aviation markets globally.
The International Air Transport Association reports that China has one of the strongest performing domestic markets in the world, with domestic air travel having expanded in the country by 11.7 per cent in 2013.
The Association estimates that passenger volumes in China will have increased by 193 million by 2016 over the preceding five years.
This is equivalent to over 23 per cent of the estimated global increase in passenger numbers over the same period.
Welcoming the announcement Bruton said: “The Chinese market plays a key role in the Government’s plans for jobs and growth, and in the past year exports here from Irish companies have increased by a quarter.
“Today’s news that Datalex, a fast-growing Irish company in the online travel area, is opening a new office in Beijing is a great example of the great work being done by Irish businesses over here.
“I wish Datalex every success with this venture.”
Datalex was recognised as Asia’s Leading Travel Merchandising Solutions Provider by the World Travel Awards in 2013.