China’s top five tour operators are in Seychelles to discover and experience the country’s destination and its products. representatives of China International Travel Service, China Youth Travel Service, UTOURS, CAISSA, and China Travel Service met the Seychelles Minister for Tourism and Culture, Alain St.Ange, and the Seychelles Minister for Home Affairs and Transport, Joel Morgan, in a private meeting to discuss the development of the Chinese market.
The meeting was also attended by the Chief Executive of Air Seychelles, Cramer Ball; the Chairman of Seychelles Civil Aviation Authority, Captain David Savy; the Chief Executive of the Seychelles Civil Aviation Authority, Gilbert Faure; the Chief Executive of the Seychelles Tourism Board, Elsia Grandcourt; and the Principal Secretary of Transport, Terrence Mondon.
As he addressed the tour operators, Minister St.Ange asked them to work with him and the Ministry of Transport to develop Seychelles as the NEW tourism destination for Chinese holiday makers.
“We want to work with you to help us open this big potential market you have in China. We want to commit Air Seychelles to fly to China and fully open the market. We can today say that as of January 2013, Seychelles will be operating three initial weekly flights to China, and we need from you a degree of commitment to reassure us that you are prepared to help us develop the Chinese market for Seychelles.”
The Chinese tour operators have also used the opportunity of that meeting to make a series of proposals as to how Seychelles can increase its visibility in the Chinese market. One proposal was that “Seychelles should come out with innovative public relations and promotional campaigns which touch the heart of the Chinese.”
A strong Seychellois delegation will soon be heading on a follow-up mission to China with a tourism promotional package for the Chinese market.