SideStep
has announced a partnership with WorldChoiceTravel.com
(WCT), a major provider of privately branded Internet travel services.
WCT is a subsidiary of MyTravel Group, formerly AirTours plc. The new relationship will drive sales of international hotel inventory for WCT, while further expanding the array of global lodging choices available to SideStep customers.

“WCT has forged strong relationships with hotels in cities popular with SideStep users, such as London, Paris, Tokyo, and Hong Kong,” said Rick Schneider, Vice President of Global Business Development. “As a result, we`re able to offer SideStep`s customers great rates on distinctive properties worldwide. Our business model is based on partner-driven sales, and with its substantial customer base, we`re confidant that SideStep will emerge as one of WCT`s highest volume producers.”

“SideStep`s customers book substantial volumes of foreign travel,” said Brian Barth, SideStep`s CEO, “and in the last several months, we`ve continued to add new sources of compelling international inventory to meet this demand. Our partnership with WCT represents an important step in our drive to enhance SideStep`s hotel search service for global travelers. Whether our customers are headed abroad for business or pleasure, we`re committed to helping them find the right hotel at the right price.”

Related stories on ITN:

(27/06/2002) SideStep Announces Alliance With Dollar Rent A Car

(08/05/2002) SideStep Announces Partnership With Hotel Discounts Network.

(25/04/2002) SideStep Alliance.

(12/12/2001) New Partnership for Sidestep

——-