Opodo scores on usability

Opodo has scored the highest for usability in Webcredible’s 2008 annual survey of 20 UK travel websites.

Opodo scored 67 out of 100 to head up the list of sites, beating British Airways and Travelbag who came second and third respectively.

The survey found that many of the top internet brands performed poorly, including rivals such as Expedia (54%), Ebookers (53%) and Travelocity (53%).

Opodo is pleased that the effort it has put into its site was recognised by this survey, which was developed by Webcredible specifically for travel websites and evaluated the sites against 20 best practice guidelines.