The Villas of Grand Cypress Golf Resort has recently unveiled a new website. Developed by Interactive Sites, www.grandcypress.com
was designed to enable guests to easily explore
the entire resort.

“The fact is, with everything The Villas of Grand Cypress has to offer our
guests we have many, many pages of information. It is crucial that all
information within the site is organized so each guest can find what they
are looking for effortlessly,” said Stephen Merriman, Travel Industry and
Internet Marketing Manager for The Villas at Grand Cypress. “Interactive
Sites streamlined the navigation and made it flow for our guests. They have
done a magnificent job, on a price-conscious basis with their technology
that makes it work.” Site visitors appear to agree, as more than twenty new
subscribers joined The Villas of Grand Cypress email newsletter list within
the first three days after it went live. Previously the site had
approximately twenty new subscribers each month.

“Our objective with the new site was to create an online presence to match
the elegance that is The Villas of Grand Cypress Golf Resort,” said
Merriman. “Interactive Sites was able to take the magnificence of this
property and compile it into this new website. Because they are experts in
hotel websites with tons of experience, they know what works and what
doesn’t. They really consult and recommend to you what you need for online
success, and I found that very useful.”

The new website incorporates a secure socket layer to allow visitors to
register for horse shows, golf tournaments and other events, but the
technology that impressed Merriman in selecting his new website developer
was Interactive Sites’ content management system I-Sites-CMST. “Their
content management system does more than just manage your content and is
perhaps the biggest element in terms of the long-term cost-effectiveness of
this website. I can make changes whenever I want,” he said. “In this
industry, there are time-sensitive messages that need to go on the site
immediately and with this tool, I can do that.  Interactive Sites clearly
understands the hotel business and makes the site work to support those
objectives.”

Michael L. Waltman, President & CEO of Interactive Sites commented, “It is
gratifying to know that the site we created for The Villas of Grand Cypress
is already producing results. The Villas of Grand Cypress is a great example
of a hotel that understands how to maximize the Internet and they’re taking
advantage of it. Our mutual objectives were to provide the guest with a site
that’s easy to use and reflects the grand style of the resort and its many
capabilities. But most importantly, give our client the tools he needs to
keep the Grand Cypress site current, engaging and to generate more revenue.
We have succeeded on all three levels and I look forward to sharing in more
successful results with another market-savvy hotel company.”
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