Copthorne Hotel Dubai, the downtown Deira business hotel, has announced it is offering free internet access to all guests who make their room bookings online.
People who book online, whether directly on the website or through a third party booking engine, are highly likely to be active internet users.
The hotel is offering free internet access in a bid to add value where it is most appreciated by its guests.
The Copthorne Dubai is committed to meeting the needs of business travellers and offering outstanding value and quality.
The free internet offer is designed to respond to changing consumer behaviours with self serve booking patterns being a key development in the past year.
In 2011 year to date, online bookings for the Copthorne Dubai have increased by 62 per cent when compared to the same period in 2010, clearly showing a strong trend for consumers choosing to book online.