Centara Hotels&Resorts has launched a mobile-optimized website and iPhone and Android apps that will enable anyone to check room availability and book online using their smartphone.

The apps are available at Apple Apps Store for iPhone, and Google Play for Android.

“We are very pleased to announce this new user experience, which adds tremendous flexibility to our very strong online presence,” said Chris Bailey, Senior Vice President for Sales and Marketing at Centara Hotels&Resorts.

“Our research has shown there is enormous potential support for this service, and it brings the full range of Centara properties and services right onto your mobile.”

There is no fee for downloading the apps, which will enable anyone to browse the full range of Centara properties internationally.

The mobile site apps will check the availability of rooms, allow easy online booking, and give access to all Centara news and promotions.

Centara Hotels&Resorts is Thailand’s leading operator of hotels, with 40 deluxe and first-class properties covering all the major tourist destinations in the Kingdom. A further 18 resorts in the Maldives, Vietnam, Bali Indonesia, Sri Lanka, and Mauritius Indian Ocean, brings the present total to 58 properties. Brands and properties within Centara ensure that specific categories such as couples, families, individuals, and meetings and incentives groups will all find a hotel or resort that is appropriate to their needs.

Centara operates 27 branches of Spa Cenvaree, one of Thailand’s most luxurious and innovative spa brands, together with its newly-launched value brand Cense by Spa Cenvaree, which provides core spa services for busy travelers. The company’s Kids’ Club is available at all the family-friendly resorts to ensure that the youngsters and teens are taken care of. Centara Hotels&Resorts also operates two state-of-the-art convention centers in Bangkok, and two in northeastern Thailand, one being located in Udon Thani and the other in Khon Kaen.

The latest Centara brand is named COSI Hotels, an economy brand designed for travelers who predominantly make their bookings via the Internet and who want comfort and convenience at the most friendly prices available, which is under development with the first property due to open in 2015.