WorldRes.com, a leading online hotel reservation network, continues to help independent properties move more hotel rooms and increase reservations. With the appointment of Mark Allen as Director of Independent Sales, WorldRes expands its commitment to these independent properties, offers more lodging options to consumers and supplies an increasing number of hotel choices to partners.
“Our goal at WorldRes is to increase reservations for independent properties through distribution, management and marketing,” said Don Smith, vice president of sales of WorldRes. “Mark Allen and his team will work directly with properties to educate them about the WorldRes suite of products to ensure success.”
Working with existing properties on the WorldRes network, Allen will ensure maximum exposure, discounts and reservations. New service offerings from WorldRes, including the .Net initiative and the discount channel continue to help independent properties sell both high and low demand inventory for maximum value.
“WorldRes is the largest online supplier of independent properties. Our team is dedicated to helping properties improve RevPar by maximizing online channel distribution sales,” said Mark Allen, director of independent sales of WorldRes. “The WorldRes network offers independent properties the opportunity to market alongside well-known brands. We will work closely with our properties to continue to level the online playing field.”
Allen joins WorldRes from Tut Systems where he lead the business development and product marketing teams responsible for more than 80% of the company`s revenue. As the Director of Market Development, Allen helped drive Tut`s market leadership in both the Hospitality and Multiple Dwelling Unit (MDU) verticals. Prior to Tut Systems, Allen worked at the Westin St. Francis and Hyatt Hotels & Resorts properties in director of sales and marketing roles. He also served as a General Manager for the Kimpton Hotel Group.
WorldRes.com is a leading online hotel reservation network with more than 30,000 properties. The network includes over 2,000 Web distribution partners, travel agents and global distribution systems. WorldRes.com also owns and operates the consumer Web sites, PlacesToStay.com (www.placestostay.com), BedandBreakfast.com (www.bedandbreakfast.com) and DiscountPlaces.com (www.discountplaces.com). Founded in 1995, WorldRes.com is headquartered in San Mateo, Calif., with global offices in France, Germany and the United Kingdom.