All members can now log into www.wayn.com to take full advantage of its communication tools, travel guide, trips and full search functionality which will let users find other members based on where they are. Members can send unlimited messages in order to find lost friends, make new friends, or simply find out in advance the real flavour of an intended destination through chatting with a local or another member who has visited.
Previously, WAYN worked on a subscription model, but has now supplemented the membership package with added privacy preferences, more customization, and more added extras. Additionally, both standard and paying members now benefit from complete control over the communications they receive from newsletters and site updates, to their new WAYN Alerts which will keep them updated on their friends and what they are up to.
The move to open interaction has been made to ensure WAYN members are not suffering from restrictions on connecting with the people they want to meet online and to help promote the strong growth WAYN has already seen in the last 12 months.
Jerome Touze, CEO and founder of WAYN commented: ‘‘we are aware of the huge growth in social networking and the move towards online services from Travel companies and we want to capitalize within the niche market we hold with WAYN. We want to ensure our members have all the tools at their disposal to meet new and old friends online and across continents without restriction. This will also provide us with unrivalled advertising opportunities given our ability to provide relevant content to our members based on their whereabouts”.
Peter Ward, his co-founder said: “Our paying members will find they have every reason to stay upgraded as we have worked hard to ensure they get a myriad of benefits to keep them fully active with WAYN. We have listened to some great feedback from our users to ensure maximum value-add”.
Traffic for WAYN has seen some exceptional upward surges in growth since they opened up the site with registrations peaking up to 15,000 per day and it would seem this trend will continue as they move forward with launching new products and announcing more strategic partnerships in this niche market of travel and lifestyle online. WAYN already boasts 8.4 million members worldwide.