Travel Technology News Page 49
New AI Powerhouse Emerges for Hotels: Meet Agentic Hospitality
Yesterday marked the official launch of Agentic Hospitality, a transformative new force that is redefining hotel distribution with its infrastructure-level AI deployment, empowering hotels and resorts to reclaim the guest journey––that was long dominated by Online Travel Agencies (OTAs)––and drive visibility and direct bookings. In collaboration with Google for Startups Cloud Program, Agentic Hospitality is tackling the evolving digital landscape head-on and enabling hotels to become discoverable and competitive on the increasingly dominant AI-native surfaces that are rapidly reshaping how consumers search and book travel. "Structured markup using Agentic Hospitality’s Schema Adapter and AgentSite is a game-changer,” said Seliece Womble, Director of Marketing, The Houstonian Hotel, Club & Spa. “By making our content machine readable and AI ready, we’ve been able to secure direct visibility in channels once dominated by intermediaries. From 2019 to 2025 (piloted under Brewer Digital and going to market today as Agentic Hospitality), our direct website bookings grew 91%—a recovery and growth story that proves structured data is no longer optional, it’s the backbone of hospitality distribution.”
New gadget set to transform family beach trips
TUI has unveiled an innovative gadget set to redefine the beach experience for Brits called the 'Sand Shaker'. The revolutionary tremor technology platforms are designed to tackle even the toughest sandy stowaways and are currently being beach tested by TUI. Users simply need to step on and shake it off! Gone are the days of fighting with stubborn grains and finding sand in your suitcase days later, in just a few short seconds sand will get shaken out of every crevice leaving you free to head home without taking half the beach with you.
Abercrombie & Kent and Leica Partner to Enhance Wildlife Viewing Experiences
Abercrombie & Kent, the world leader in luxury travel, today announced a partnership with Leica Camera AG, the celebrated optics manufacturer. This collaboration aims to elevate the wildlife viewing experience for guests staying at A&K's Sanctuary portfolio of camps, lodges and riverboats.
TAP Air Portugal Partners with Revolut for Seamless Payments & Rewards
TAP Air Portugal, the leading Portuguese airline, has announced a new strategic partnership with Revolut, the global fintech with over 60 million customers globally, and more than 11 million in the UK. The collaboration will introduce Revolut Pay as a secure one-click checkout option for customers in the UK and Portugal.
Maestro PMS Launches Maestro Touch to Redefine Guest Service with Tablet-Optimized PMS Access
Maestro PMS, the hotel industry’s leading Web Browser-based cloud and on-premises all-in-one property-management system, is unveiling its latest update to its user interface through Maestro Touch. This groundbreaking update revolutionizes Maestro PMS’ front desk operations by bringing its PMS features to all tablets or touch-capable devices on property.
How Agentic AI Is Rewriting Venue Marketing
A recent article puts Agentic AI in perspective. The author wrote: “Would you hire an electrician to fix your toilet? Of course not. Yet that’s exactly what hospitality is doing when we rely on general-purpose AI to solve industry-specific problems. You end up with the wrong tool solving the wrong problems, and the results show it.”
Rotana Embarks on Region-Wide Digital Transformation to Future-Proof Hotel Operations
Rotana, one of the region’s leading hotel management companies, has announced the rollout of a next-generation operational platform across its hotel portfolio — marking a major step in its journey toward fully digitised, data-driven hotel operations. The platform, powered by Connected Safety Net (CSN), is now live across Rotana properties, enabling teams to manage core processes such as food safety, reception standards, maintenance, and team audits — all through a single, unified digital ecosystem.
SeaLink leverages technology to improve accessibility for customers
Creating a brilliant experience for every customer, from the moment they go online to book, to the time they step onboard, is central to SeaLink Marine & Tourism's customer-first approach. With an estimated 5.5 million Australians (21.4% of the population) living with a disability, and more than one billion people globally affected, digital accessibility is no longer optional, it's essential.
TravelUp partners with InterLnkd to launch intelligent travel shopping platform
InterLnkd, the industry’s intelligent shopping mall partner, has today unveiled a dynamic retail shopping experience for UK-based online travel agency TravelUp. Powered by InterLnkd’s AI-driven matching technology, TravelUp’s new e-commerce platform offers travellers personalised recommendations across fashion, beauty, and essential products – specially curated for their upcoming trips.
Colorado Tourism Office Partners with GuideGeek to Launch New AI Travel Genius, 'Colorado Concierge'
Travelers planning a trip to Colorado can now rely on Colorado Concierge, an AI travel genius that provides instant answers to any travel or tourism questions about the state. Colorado Concierge is an initiative of the Colorado Tourism Office and leverages GuideGeek artificial intelligence technology from Matador Network.
Breaking Travel News Seeks Media Sales Executive to Drive Global Growth
Breaking Travel News, the world’s leading global travel industry news platform and sister brand to the internationally acclaimed World Travel Awards, is on the hunt for an ambitious Media Sales Executive to join its dynamic team.
Empowering Change: Aventra Hospitality’s Commitment to Social Responsibility Through Microfunding
Aventra Hospitality views success not solely through business performance or portfolio growth, but through the positive impact it creates in the wider world. As part of its ongoing commitment to sustainability and social responsibility, the company has partnered with Kiva, a global platform that facilitates microloans to underserved communities, entrepreneurs, and small businesses in need.