World Golf Awards has announced the singing of premium champagne brand Laurent-Perrier as a Platinum Partner for its 2014 Gala Ceremony.

The only global initiative to recognise, reward and celebrate excellence in the golf hospitality industry, World Golf Awards inaugural showcase will take place at the Conrad Algarve, Portugal, from November 13th-16th.

Providing a flourish of exquisite quality for attendees, Laurent-Perrier will provide refreshment during the presentation of the awards on Saturday, November 15th.

Having established privileged working relationships with the grape growers and cleverly combined innovation and tradition following its foundation in 1812, the brand had grown to reach international acclaim.

Known for its distinctive style of freshness, lightness and elegance, Laurent-Perrier has developed a unique range of champagnes which are today exported to 147 countries worldwide.

Announcing the prestigious partnership, World Golf Awards managing director Chris Frost said: “It is with tremendous pleasure I welcome Laurent-Perrier as a Platinum Partner for the inaugural World Golf Awards Gala Ceremony.

“The synergies between rapidly expanding World Golf Awards and Laurent-Perrier are obvious; matching our tireless pursuit of excellence within an established world leader in its field.”

World Golf Awards will see presentations made across a range of categories during a red carpet event, with leading golf tourism destinations competing for titles including Best Golf Resort, Best Golf Course, Best Golf Tour Operator, and Best New Golf Course.

The presentation of the awards on the Saturday evening will form the centrepiece of a three-day itinerary for the event, allowing guests to enjoy some of the world-class facilities on offer at the famous Quinta do Lago Resort.

“We are really pleased to be associated to such a prestigious event,” explained Walter Cramer, regional export director, Laurent-Perrier.

“The house has a long tradition of golf practice, with the creation of Les Bulles Laurent-Perrier International Tournament.

“There are many common values between these two worlds: the love and respect of nature and open space, passion, and an epicurean vision of life - such as the pleasure given by tasting a glass of Laurent-Perrier champagne, a true ‘vin de plaisir’.”

Everything from a chauffeur driven airport pick-up, to a full 18-holes of golf on both the Friday and Saturday, with food and beverages supplied, will be included in the weekend package.

Among the highlights will be a chance to play on the newly renovated Quinta do Lago North Course – a challenge for golfers of all standards set in a natural woodland setting of pine, gorse, heather and wild flowers.

The World Golf Classic Golf Competition will be held on the new North Course Quinta do Lago during the day of the Gala Ceremony, Saturday, November 15th.

To find out more head over to the official World Golf Awards website.