Sabre Corporation and Enterprise Holdings have renewed a multi-year technology agreement to market and sell pricing and inventory availability in the Sabre global distribution system.
Enterprise Holdings is the largest car rental service provider in the world measured by revenue, employees and fleet. The company operates the Enterprise Rent-A-Car, National Car Rental and Alamo Rent-A-Car brands through its global network of neighborhood and airport locations. All three brands are included in the global agreement with Sabre.
Sabre’s broad, global reach to travelers – through more than 415,000 travel agents worldwide – will further enhance Enterprise Holdings’ international growth. “As we continue to expand globally, the Sabre travel marketplace will help us reach the most travelers around the world,” said Lisa Burgess, vice president for Enterprise Holdings. “Sabre has been a great technology partner and an important part of our marketing strategy.”
Enterprise also will use Sabre’s Car Vision data product, which provides an end-to-end strategic view of performance in Sabre’s travel marketplace. Sabre’s suite of car data products provides a powerful tool to help guide a supplier’s marketing, revenue and operations decisions.
“Sabre continues to develop new ways to partner with our suppliers – helping them increase revenues, and differentiate themselves using our data products,” said Greg Webb, president of Sabre Travel Network. “Enterprise has been an innovative partner in the use of such new and different tools. We look forward to continuing our work together and providing even more solutions in the future.”
Sabre’s travel marketplace plays an important role in facilitating the marketing and sale of ancillaries, airfares, hotel rooms, rental cars, rail tickets and other types of travel, to more than 415,000 travel agents and thousands of corporations who use it to shop, book and manage travel. It is one of the world’s largest marketplaces, processing over $100 billion in estimated travel spend.