A further 2.3 million tickets for London 2012 Olympics are set to go on sale next Friday, organisers have announced.
The tickets will go on sale at 0600 BST on 24 June on a first come, first served basis to those who missed out on the first round.
These include 1.7 million are for football matches and 600,000 for other sports.
Nearly two-thirds of applicants - some 1.2 million out of 1.9 million - missed out on tickets first time around.
London 2012 chairman Sebastian Coe said: “It has been a massive demand which has created huge disappointment.
“I would be hard pushed to see such a demand for any sports event in my lifetime.”
“Our commitment is to get two-thirds of those 1.9 million people to buy a ticket for the 2012 Games if they want to - and we know… they were involved in the application process, are mad sports fans and they want to be there.”
Tickets are still available for 310 sessions, 44 of which are medal events including archery, basketball, fencing, judo, synchronised swimming and table tennis.
Some half a million tickets will be priced at £20 or less, with a further one million priced between £20 and £50.
Applicants will find out whether they have been successful within 24 to 48 hours of applying.
People will be able to apply for up to three sessions and six tickets per session for most sports, although football, volleyball and race walk will have larger limits.
Demand was greatest for the opening ceremony, athletics, track cycling, swimming and artistic gymnastics
More than two million ticket requests were received for the opening ceremony, with 1.5 million applications for the cheapest ones
More than a million ticket requests were received for the men’s 100m final - 62 for every ticket sold
Organisers expect that the 2.3 million tickets going on sale in the second round will put them on track to hit £400m of its total £500m target of revenue from ticket sales.
Sport Tourism – a booming industry
Sport Tourism is travel industry’s fastest growing sector, and contributed an astonishing 14 percent of overall travel and tourism receipts in 2010, according to WSDE Sport Tourism Expo, the only global exhibition and business forum dedicated to showcasing the full spectrum of Sport Tourism related products and services.
At a time when some traditional tourism trends are in decline, Sport Tourism continues to flourish and is set to grow exponentially in the next decade.
Yet the complex mechanics of Sport Tourism have not yet been fully understood or realised. The annual WSDE Sport Tourism Expo aims to present the future business deals and source new contacts and markets, but also to gain invaluable insights from the advanced knowledge of market leaders.
Now in its second year, WDSE Sport Tourism Expo will take place in Bangkok, Thailand - Asia’s Sport Tourism Gateway - from 27-29 September 2011. FInd out about Bangkok at www.bangkok.mobi
To find out more visit www.sporttourismexpo.com
Also in Europe today, City.Mobi is celebrating the success of its new guide to London.
City.Mobi offers the most comprehensive mobile travel guides available, with over 800 cities in 200 countries listed. Each is developed by the City.Mobi team to combine into a single global travel directory.
London.Mobi is the latest in this illustrious line up, offering click to call functionality – which means no scribbling down telephone numbers.
Most entries are also linked to websites where users can quickly access more detailed information if needed.
Other key features include information on accommodation, restaurants, attractions, entertainment, nightlife, shopping, and transport.
City.Mobi guides include user reviews and traveller utilities such as a translation guide, currency converter, news and local weather guide.