Sport Tourism News
Ajax partners with Curaçao Tourist Board
The Curaçao Tourist Board will also be using various channels to promote the island as a tourist destination among the team’s millions of supporters.
British Airways partners with Team GB and ParalympicsGB for Tokyo 2020
British Airways has been appointed the official airline partner of Team GB and ParalympicsGB ahead of the Tokyo 2020 Olympic and Paralympic Games this summer.
Etihad to sponsor Mumbai City FC following Abu Dhabi acquisition
City Football Group, owned by the Abu Dhabi royal family and with interests in clubs around the world, including Manchester City, acquired the Indian club last week.
Breaking Travel News investigates: Sports tourism takes centre stage in Abu Dhabi
As Abu Dhabi prepares to host the final race of the 2019 F1 season, Breaking Travel News here takes a look at how sports tourism has grown to become a cornerstone of the hospitality offering in the capital of the United Arab Emirates
Qatar Airways signs Philippines Football League sponsorship deal
The partnership will see the Qatar Airways logo feature on all PFL club and officials’ shirts, and provide brand awareness through perimeter boards, stadium flags and LED screens.
Kempinski questions Liverpool FC decision to avoid Doha property
Kempinski has sought to allay fears over working conditions at a property in Qatar after Liverpool FC reportedly decided not to stay there ahead of the upcoming Club World Cup.
Excitement builds in Abu Dhabi ahead of World Golf Awards
Leading names from the golfing world are joining figureheads from the golf tourism industry at the St. Regis Saadiyat Island Resort, Abu Dhabi for the World Golf Awards
American Airlines expands Miami Heat partnership
Building on their 20-year relationship, American Airlines and the Miami Heat have announced a multiyear partnership for the airline to serve as the team’s official carrier.
Rosberg appointed brand ambassador with Kempinski
Former Formula 1 world champion Nico Rosberg has become a brand ambassador for Kempinski Hotels. A contract with the motor sport star was signed alongside Martin Smura, chief executive officer of Kempinski, during a ceremony at the Hotel Vier Jahreszeiten Kempinski in Munich.
AHIF 2019: Delegates to run alongside world champion Gebrselassie
Delegates at the Africa Hotel Investment Forum will have the chance to go running with the Ethiopian Olympic gold medallist and four-time World Championship title holder, Haile Gebrselassie.
Europcar signs sponsorship partnership with Fulham FC
Europcar Mobility Group UK has signed a new partnership to help its Europcar car rental brand reach a wider audience in the next couple of years. The new partnership will see Europcar become the official car and van rental partner for Fulham Football Club for the next two seasons.
Norwich City renew Visit Tampa Bay partnership
Visit Tampa Bay has announced the renewal of its partnership with Norwich City football club, retaining its position as the club’s official destination partner as the team prepares to return to the Premier League.