More than 300 industry leaders are to gather this week at the inaugural Iran Hotel & Tourism Investment Conference.

Zahra Ahmadipour, vice president or Iran and head of the country’s cultural heritage, handicrafts and tourism organisation, will open the conference alongside Ahmad Jamali, general director for foreign investment at the ministry of economic affairs and finance.

Two days of panel discussions and thought leadership presentations by leading industry experts will follow, along with a unique chance to hear political leaders’ views first-hand and opportunities to network with prominent investors, developers and operators.

According to the latest Euromonitor report - Travel in Iran – the country is the new up-and-coming tourism destination, and is likely to become the leading tourism market in the MENA region, provided that the infrastructure is able to develop and cope with changes.

President Hassan Rouhani is determined to boost tourism and encourage foreign investment and the Iran tourism organisation is working on this hand in hand with local municipalities to attract more investors. 

An increasing number of investors are eyeing the opportunities in Iran, however, there are still regulatory and red tape hurdles in the process.
Saeed Shirkavand, deputy of at Iran tourism, will take to the stage next week to present investment opportunities in Iran.

Jonathan Worsley, chairman of Bench Events and founder of IHTIC commented: “The conference is looking set to be one of the region’s most influential gatherings at which the focus will be on challenges and opportunities facing the hotel and tourism industry.

“The conference will stimulate dialogue between the public and private sector; showcase project opportunities and how to access the market and do business in Iran.”

The Iran Hotel & Tourism Investment Conference will take place on February 7th-8th at the Parsian Evin Hotel in Tehran.

For more information visit the official website.