Frasers Hospitality launches new 24/7 call centre service

Frasers Hospitality has partnered Sabre Hospitality Solutions to launch its 24/7 global call centre service to provide travellers with round-the clock assistance on reservations and information on its properties.

Complementing other recent enhancement initiatives including the launch of a new website, a Chinese-focused website and the rollout of its e-Concierge service, the 24/7 call centre service will provide consistent, professional and prompt response to queries on accommodation, location, facilities, amenities within the vicinity, attractions and other essential facts about the city in multiple languages including English, Mandarin, Arabic, Japanese, Korean, German, French and Italian.

“With the growth of our global footprint comes the need to be efficient, timely and accessible in engaging our customers wherever they are,” said Joanne Ang, group director of global sales and marketing, Frasers Hospitality.

She added: “With this 24-hour call centre service, we are able to continue providing our customers, most of who prefer live phone call assistance, prompt response anywhere regardless of time zone.


“It also improves the consistency of our service, provides instant confirmation on reservations and allows us to capture full call centre data for better analysis and planning, which aids in our continuous evaluation of our offerings to better serve our customers.”