KLM selects End2End for SMS

8th May 2008

End2End Connectivity has been selected by KLM Royal Dutch
Airlines to provide the SMS delivery of flight status notifications
(FSN).End2End Connectivity takes care of the carrier grade high-quality
delivery of the flight status notifications via SMS which will inform
all KLM passengers that registered for this service via KLM.com on
flight disruptions and service notifications immediately. End2End’s
deep-level access to the global mobile telecoms infrastructure (SS7) and
direct connections with international mobile operator enables KLM to
keep her passengers updated anytime and anywhere in the world.

In the current stage of the SMS flight notification service, End2End
will deliver updates on flight cancellation information, flight delay
information, gate changes at Amsterdam Airport Schiphol and boarding
alerts at Schiphol via SMS as soon as the notification appears. An
additional pull-service is available for passengers to request arrival &
departure information by sending an SMS including the flight number to
an international Virtual Mobile Number (VMN) from End2End. These numbers
can receive SMS from almost all countries in the world, even if a
passenger is travelling abroad in a foreign country.

“We chose End2End Connectivity to benefit from the global SMS footprint
reaching over 400 destinations and its high quality” said Jan Willem ten
Kate, E- Development Manager at KLM.

“We are very pleased that KLM chose End2End as a reliable partner for
international SMS delivery,” said Alexander Schebler, VP Sales of
End2End Connectivity. “The SMS flight status notification service from
KLM is a great example that mobile messaging is the ideal way to provide
time critical information directly to the handset anytime and anywhere.”


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