A few days before the start of FITUR, the airline and the Spanish Tourism Institute present a campaign to promote Spain among the nearly seven million travellers who fly with Iberia between America and Europe each year.

Iberia’s new Head of Communications, the journalist Sonia Sánchez Plaza, was Director of Communication, Brand and Sustainability at Paradores and, most recently, Director of the Cabinet of the Secretary of State of the Cabinet of the Presidency of the Government.

Huawei and International Union for Conservation of Nature (IUCN) have selected Sant Llorenç del Munt i l’Obac Natural Park in Barcelona Province for a new Tech4Nature project to study how tourism impacts the park’s ecosystem, notably the Bonelli’s eagle.

Under the new brand “Guatemala. Amazing and unstoppable” the Central American country will be a FITUR 23 Partner at one of the most important editions of the International Tourism Fair, which, organised by IFEMA MADRID, will be held from 18 to 22 January 2023 at the Spanish capital’s Trade Fair Centre, and in a context marked by the acceleration of world tourism activity.

Madrid artist Rayden just released his new single “Multiverso” and chose the digital twin of the Riu Plaza España’s 360º terrace on AltSpace to do so. He thus became the first Spanish artist to release a single in this unique RIU-branded space on the metaverse with spectacular views of the centre of Madrid. For RIU, this was the first big event held in this environment, which was unveiled last June.

Pafos (Cyprus) and Seville (Spain) have been selected as the winners of the EU’s 2023 European Capital of Smart Tourism competition, following a European Jury meeting in Brussels on 9 November 2022.