Fairmont Hotels & Resorts News

Fairmont Hotels & Resorts unveils new global brand campaign
World-renowned luxury hospitality brand, Fairmont Hotels & Resorts, today reveals its new global brand campaign, Fairmont Presents “Make Special Happen”.

FAIRMONT HOTELS & RESORTS STRENGTHENS SAUDI ARABIAN PRESENCE
Step into a significant new chapter in the Kingdom of Saudi Arabia with Fairmont Hotels & Resorts, part of the world leading hospitality group Accor. Recognized among the most storied addresses in the world and celebrating the best of each destination, Fairmont Hotels & Resorts will embrace culture in all its forms with three new Saudi openings - Fairmont Red Sea opening end of 2025, Fairmont Ajdan Al Khobar in 2027 and Fairmont Rua Madinah in 2028. Aligned with the Kingdom’s Saudi Vision 2030, this signifies a new stronghold in the Kingdom and bolsters the brand’s record-breaking pipeline.

Fairmont Hotels & Resorts Launches Two New Global Bar Initiatives
Fairmont Hotels & Resorts is inviting guests to create special memories with two new worldwide initiatives launching as a part of its newly expanded Global Bar Program. A celebration of hospitality, craftsmanship and storytelling, the bar program elevates the guest experience across Fairmont’s exceptional portfolio of bars and lounges, starting with the debut of a new series of seasonal activations. The series kicks off with the introduction of an ‘It’s Five O’Clock Somewhere’ happy hour at select Fairmont properties around the globe, followed by a record-breaking cross-continental celebration in May 2025 in partnership with PATRÓN Tequila for ‘World Paloma Day’.

FAIRMONT BREAKERS DEBUTS IN THE HEART OF LONG BEACH, CALIFORNIA
Fairmont Hotels & Resorts, part of world-leading hospitality group Accor, in partnership with Long Beach-based investment and development group Pacific6, has announced the opening of Fairmont Breakers Long Beach. Nestled in the heart of downtown Long Beach, the landmark hotel debuts after a multi-million-dollar transformation, blending historic grandeur with contemporary luxury.

Fairmont Hotels & Resorts and SOL Properties to debut Fairmont Residences Solara Tower Dubai
Fairmont Hotels & Resorts, a world-renowned luxury hotel brand within the Accor group, has partnered with SOL Properties, a leading developer in the UAE, to launch a standout private residence development, Fairmont Residences Solara Tower Dubai. Redefining luxury real estate in Downtown Dubai, the project is currently underway and is scheduled for completion by Q3 of 2027.

Explore This Year’s Best Winter Offers from Fairmont Hotels & Resorts
With the seasons changing and temperatures dropping, it’s time for travellers to prepare their winter itineraries. From soaking in hot springs in the heart of the Canadian Rockies, to snowshoeing along awe-inspiring frozen lakes in Mont Tremblant or unwinding with an après cocktail after a full day on the slopes in Montreux Switzerland, Fairmont Hotels & Resorts offers a variety of winter activities for every vacationer to enjoy.


Sheed to lead 1215 at Fairmont Windsor Park
Bringing with him a dynamic perspective and accomplished skill set, Tim Sheed will lead the team and oversee the menu at the fine dining restaurant.

Fairmont Hotels & Resorts announces Make-A-Wish partnership
Fairmont Hotels & Resorts is excited to announce its first global partnership with Make-A-Wish®, after nearly two decades of working closely together at multiple locations across Canada, the United States, Europe and the Middle East.

Fairmont set for Japan debut
Accor is introducing its luxury Fairmont brand to Japan, with Fairmont Tokyo slated to open in 2025.

Ireland’s extraordinary Carton House enters new chapter
A new chapter in the centuries-old story of Carton House began last summer, when the extensive two-year, multimillion-euro, complete refurbishment was unveiled. The renewed splendour of the great estate was uncovered following a magnificent refurbishment of the original house, surrounding hotel and stunning grounds.
