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IHIF: Hospitality industry gathers at InterContinental Berlin

IHIF: Hospitality industry gathers at InterContinental Berlin Marriott has announced the new Moxy Hotels brand at IHIF 2013

Delegates in Berlin have been welcomed to the second day of the International Hotel Investment Forum at the InterContinental Hotel.

Patron Sponsor CBRE Hotels has this year been joined by 67 additional sponsors from across the accommodation sector.

In addition to the nearly 2,000 delegates, 191 speakers are programmed to present during the three day event.

Top of the agenda for many delegates has been the recent acquisition of the Principal Hayley Group by private investment firm Starwood Capital Group and the strategic alliance recently formed between Wyndham Hotel Group and Grand City Hotels.

The latter will see Grand City brand 43 hotels under globally recognised Wyndham Hotel Group brand names.

On the floor, Marriott International caused perhaps the biggest stir of the day, announcing it will enter the European mid-scale market with its new Moxy Hotels.

yoo Hotels has also been making waves with the announcement of two new brands, while
Waldorf Astoria has been showing off its new Berlin property just down the road.

In other news, Akkeron has signed a deal with Choice Hotels in the UK, while Meliá has been outlining its improved capital position.

More information about the event on the official website.