Four of the Queensland Rail Bulls Masters have been “caught out” on their best behavior recently while starring in a new Queensland Rail social media campaign to promote rail safety and train etiquette. The series of videos features former cricketing greats Ian Healy, Michael Kasprowicz, Andy Bichel and Jimmy Maher addressing some of the top behavioural issues customers experience on the City network.
Queensland Rail Acting Chief Executive Officer Jim Benstead said the videos were a great opportunity for the organisation to reach out to customers.
“The campaign is significant to our customers who often engage with us and other customers on social media to discuss and debate comfort factors and the habits of other customers that disturb their journey,” Mr Benstead said.
“The videos tackle onboard issues such as feet on seats, eating, noisy behaviour and bags in walkways, along with some safety messages.
“Queensland Rail proudly supports the Queensland Rail Bulls Masters and we are delighted to have these four cricketing legends on board to help encourage good train etiquette.”
Queensland Rail Bulls Masters Chairman Ian Healy said the videos captured the messages perfectly and the four Masters enjoyed filming.
“We had an excellent time during filming and you may even notice some of the friendly banter between the boys on the videos - we all had a lot of fun,” Mr Healy said.
“Queensland Rail has been a great help in getting us out and about throughout Queensland, so we were more than happy to return the favour by giving something back to its customers.
“The campaign is a great opportunity for us to help influence the customers who disturb the journey for other travellers.
“We want to help make sure that everyone’s journey on the City network is as pleasant and comfortable as it can be.”
The Queensland Rail Bulls Masters is a not-for-profit organisation that raises money for community causes and help to promote healthy living to young Queenslanders.
The etiquette videos are available at YouTube.com/QueenslandRail and Facebook.com/QueenslandRail