Reflecting Marriott International’s increasing focus on global markets, the company is now offering its mobile app for iPhone, iPod touch, and Android devices in Chinese, Spanish, German and French.
First introduced in English three months ago, the app has already been downloaded more than 500,000 times.
The company also announced the launch of its all new “app-like” Marriott mobile website in Chinese, Spanish, German and French, as well as English, that can be accessed from any web-enabled mobile device – the site even has an “app like feel”, from taps to finger-swipes.
“As the Marriott International portfolio of hotels expands and diversifies worldwide, we are putting a premium on investing in our eCommerce channels, including mobile,” said Shafiq Khan, senior vice president, eCommerce for Marriott International.
“The launch of the app and new mobile website in four additional languages demonstrates Marriott’s commitment to serving our customers by speaking their language while they are on the go.”
The new Marriott Mobile tools enable time-crunched travellers to quickly find nearby hotels, book a room, check their upcoming reservations and get details about their hotel, including photos.
With the app and mobile website, travellers can also enrol in Marriott Rewards, check their point balance, and even find out what’s happening in the local area.
The English version is available here.