Jordan once again exhibited at ITB trade fair in Berlin for 2012

Jordan once again exhibited at ITB trade fair in Berlin for 2012

The Jordan Tourism Board’s (JTB) stand displayed its new design, first revealed at World Travel Market (WTM) in London in November 2011, with a 3D entrance depicting the Siq and the path to the Treasury at Petra. It was also awarded a certificate for the 5th Best Stand at ITB.

Acting Managing Director of JTB, Dr. Abed Al Razzaq Al Arabiyyat, attended, along with HE Nayef Al Fayez, Minister of Tourism&Antiquities. Participating co-exhibitors included 16 hotels and tour operators, in addition to Royal Jordanian and the Aqaba Special Economic Zone Authority.

Moreover, HE Al Fayez spoke on two panels; one titled Tourism Trends and Outlook in the Mediterranean ( www.itb-berlin.de/en/Events/Termindetailseite.jsp?eventDateId=198497 ), about the situation in the Arab world and the adjustments that the tourism industry has had to make after the Arab Spring. What is more, JTB’s Social Media&Communications Editor, Reine Gammoh, spoke about the great success of JTB’s online marketing campaigns at a panel titled New Kids on the Blog: How Destinations Can Succeed in the Blogosphere