Alexandria, VA (June, 2002) - IDeaS, Inc., the leading global provider of revenue management and optimization solutions, and PS Hospitality, a hotel revenue generation services company, announced today they have formed a strategic alliance to provide best-in-class revenue generation solutions for the hospitality industry. Under the agreement, the companies will jointly work with select hotel clients to maximize their revenue making capabilities, increasing occupancy and overall hotel profitability.

The partnership will offer chain hotel operators advanced revenue generating capabilities by leveraging the award-winning yield management technology of IDeaS with the hotel revenue generation best practices of PS Hospitality.

“Hotel owners, management companies and franchise operators are focused on building their revenue base while at the same time optimizing performance,” said Gale Ward, vice president, marketing and business development for IDeaS. “In this environment, IDeaS and PS Hospitality have a natural synergy… PS Hospitality helps hotels identify and drive new sources of revenue while IDeaS Revenue Management optimizes rates and room utilization, increasing revenue, profitability and property valuations.”

“We are excited about the opportunity to work with IDeaS, the industry leader in revenue management software,” said Phil Saims, president of PS Hospitality. “Our joint solution is an ideal package for hotels who need a cost-effective way to re-energize sales and establish processes that drive sales on an ongoing basis.”

About IDeaS, Inc: Integrated Decisions and Systems, Inc., “IDeaS”, is the leading provider of revenue management solutions that deliver measurable, guaranteed revenue increases. The company has invented solutions that enable global clients to manage complex market segmentation, packaging, pricing and inventory management. IDeaS solutions create compelling enterprise value: 1) Increased Revenue…guaranteed, 2) Higher Profits and 3) Enhanced Asset Valuations. IDeaS clients include global hotel properties and chains, such as the Plaza Athénée Paris, Vail Resorts, Hyatt International Corporation, Inter-Continental Hotels & Resorts, Hilton International, Millennium & Copthorne, Six Continents Hotels, Mandarin Oriental Hotel Group and Kempinski Hotels and Resorts, among others. IDeaS has been recognized as one of America`s entrepreneurial growth leaders in the “Inc 500”, “Software 500” and Deloitte & Touche`s “Fast 50.” For more information, visit www.eyield.com or call 651-905-3200.

About PS Hospitality: Alexandria, VA-based PS Hospitality helps drive hotel revenue through a range of integrated sales, marketing, and training services for hotel operations of all sizes. Our services are custom designed for each hotel to increase revenue and market penetration while reducing operational costs. PS Hospitality offers Sales & Marketing, Revenue Generation and Optimization, GDS Reservations and Internet Marketing, Guest Loyalty, and Training services. We provide hotels with winning strategies and practical hands-on tools for sales, marketing, and customer service that empower operators to achieve top performance. The result is a motivated team, increased productivity and occupancy, and overall revenue maximization and profitability. . For more information on PS Hospitality, email [email protected], visit www.pshospitality.com, or call 703-229-4048.

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