Launches `Name Your Own Price ` European Hotel Service (Nasdaq: PCLN) today announced the launch of a new service that enables its U.S. customers to reserve European hotel rooms on a Name Your Own Price(sm) basis.
Fifty cities and towns are represented in the new service. offers name-brand hotels ranging from economical budget properties to Europe`s most luxurious hotels.
The European hotel service complements`s Name Your Own Price(sm) airline tickets service for flights between U.S. cities and 250 international destinations.`s international airline tickets service has been in operation since 1998. hotels are available in the following European cities:        Vienna, Bruges, Brussels, Ghent, Prague, Bath, Birmingham, Brighton, Bristol, Cambridge,        Chester, Exeter, Leeds, Liverpool, London (Central,              Gatwick, Heathrow), Manchester, Newcastle,              Nottingham, Oxford, Plymouth, Portsmouth, Reading,              Sheffield, Slough/Windsor, Southampton, Stratford             Upon Avon, Swindon, York,  Calais, Nice, Paris, Berlin, Cologne, Dusseldorf, Frankfurt, Stuttgart,          Amsterdam         Dublin, Bologna, Florence, Milan, Belfast, Aberdeen, Edinburgh, Glasgow, Inverness,          Barcelona, Madrid, Geneva, and Cardiff.  works with some 7,000 hotels and resort properties
in the U.S., Puerto Rico, the U.S. Virgin Islands, the Bahamas,
Canada, Mexico and now, Europe.`s hotel service is easy
to use. Travellers provide the days they`ll need rooms and the location
they want. In many cases, even enables travellers to pick
the part of a city they want to stay in. After determining where they
want to stay, travellers choose the type of hotel they want. (In
Europe, travelers can choose Budget, Economy, Quality or Superior
hotel categories; outside Europe, uses 1, 2, 2.5, 3,
4-star and resort categories for its participating hotels). Then the
traveller enters the price he or she wants to pay for the room
per-night, double occupancy. then works with its hotel
suppliers to try to find a hotel in the desired quality category
willing to accept the traveller`s price.



About is the Name Your Own Price(sm) Internet service
that offers products for sale in four categories: a travel service
that offers leisure airline tickets, hotel rooms and rental cars; a
personal finance service that offers home mortgages, refinancing and
home equity loans through an independent licensee; an automotive
service that offers new cars; and a telecommunications service that
offers long distance calling services. licenses its
business model to independent licensees, including pricelinemortgage
and certain international licensees. In these arrangements, generally receives royalties for licensing its
intellectual property. also holds securities carrying
the right to purchase a significant equity stake in the licensees
under certain conditions. Unless those rights are exercised, the
results of licensee operations will not be included in`s
financial statements.


About Forward-Looking Statements

This press release may contain forward-looking statements. These
forward-looking statements are not guarantees of future performance
and are subject to certain risks, uncertainties and assumptions that
are difficult to predict; therefore, actual results may differ
materially from those expressed, implied or forecasted in any such
forward-looking statements. Some factors, among others, could cause the Company`s actual results to differ materially from those described in the
forward-looking statements; adverse changes in general market
conditions for leisure and other travel products as the result of
recent terrorist events, hostilities or other similar or related
events; adverse changes in the Company`s relationships with airlines
and other product and service providers; systems-related failures
and/or security breaches; the effects of increased competition; the
Company`s ability to protect its intellectual property rights; losses
by the Company and its licensees; any adverse impact from negative
publicity as a result of recent events and negative customer reaction
to such publicity; legal and regulatory risks and the ability to
attract and retain qualified personnel.