Alamo, National wins BA contract

Alamo Rent A Car & National Car Rental, the brands owned by Vanguard Rental Corporation, have won a 3 year contract with British Airways. Alamo and National will be new partners within the British Airways Executive Club and Alamo is now the exclusive rental partner for British Airways Holidays.

The global agreement between Alamo and National and British Airways is worldwide and covers all points of sale in the UK and overseas.

‘This is tremendous confirmation of the strength of the global position of the Alamo and National brands’ confirmed Nick Harwood, Vice President, Sales & Marketing. ‘We serve both business and leisure travellers around the world through a network of approximately 3,800 locations in over 80 countries, and it was this extensive reach, combined with our very high standards of customer service and product innovation that helped us secure this significant win.’

British Airways’ Executive Club

The Alamo and National brands will now be partners within the British Airways Executive Club giving members access to an unrivalled global network and fleet and the opportunity to earn BA Miles when booking their car rental with either brand. Executive Club Gold members can earn 750 BA Miles, Silver members 625 BA Miles and Blue members 500 BA Miles regardless of the length of the rental, destination, or type of vehicle hired.

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Alamo and National’s extensive network of global locations and a fleet of approximately 300,000 vehicles is well aligned with BA’s route network, giving Executive Club members excellent access to more parts of the world.

In addition, members will benefit from a wealth of experience in both the business travel and leisure marketplaces, with a clear focus on doing everything possible to ensure customers arrive at their destination feeling refreshed and relaxed.

British Airways Holidays

Alamo is now the exclusive provider of car rental services for pre-paid British Airways Holidays global car rental programme. Alamo vehicle rental services are accessible across all British Airways Holidays booking channels worldwide, including ba.com and baholidays.com, plus BA call centres. With an in-depth knowledge of the needs of the leisure traveller based on more than 30 years operating in this sector, Alamo will be able to deliver daily rental services tailor-made for British Airways Holidays customers.

‘Continued investment has been made in the Alamo and National services over the last few years to provide travellers - whether for business or leisure - with an easy to use and hassle-free vehicle rental experience’, concluded Nick Harwood.

‘We are very excited about the prospect of working with British Airways to create a series of innovative products that meet their customers’ needs, building on these strong foundations.’
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