Air Malta inks SITA deal

SITA has announced that Air Malta will be outsourcing its entire information and
communication technology network to the specialist company.The airline will retain control of their
overall ICT strategy and project management, whilst outsourcing day-to-day
operations to SITA.

“This deal is a win-win situation for us as we will cut costs while gaining
significantly better systems,” said Joseph Fenech Conti, Air Malta Board Member.
“In addition our ICT staff will have the chance to work with a premiere IT company
and gain invaluable experience. SITA’s focus and dedication is making our business
future-proof and ensuring we will remain competitive for years to come.”

Air Malta, which serves some 50 destinations and 1.4 million passengers across
Europe and North Africa each year, recognized they needed to make improvements to
their ICT infrastructure and introduce new services for their travellers. In
addition to facing the usual cost pressures such as rising price of fuel, the
airline also has to contend with increasing competition from Low Cost Carriers who
see the Mediterranean island as a prime holiday destination following its joining
the EU in 2004.

After an extensive review Air Malta determined that the best way to remain
competitive and rapidly gain leading edge technology was to outsource their ICT to a
single provider, allowing them to concentrate and focus their efforts on their core
business. SITA was selected because of its extensive ATI expertise, rigorous
assessment process, and ability to deliver fully managed end-to-end solutions.

“Through this deal SITA is demonstrating its ability to provide innovative ICT
solutions integrating elements such as IP-based telephony, call centre,
applications, data centre, desktop and network services, and 3rd party contract
management,” said Damiano Sabatino, Vice President, Southern and Eastern Europe at
SITA SC. “We are proud to be Air Malta’s partner in this exciting opportunity
and are confident of the rewards they will reap by outsourcing to us.”


Some of the first solutions SITA will be implementing include:

*      upgrading the Local Area Network (LAN) at major sites to improve performance and
serve as a basis for new, value added services;
*      enhancing the Wide Area Network (WAN) to ensure reliability of service worldwide,
enhanced security, and metrics for reporting;
*      new service desk tool, processes linked to key performance indicators and service
*      the integration of IP-based voice services for cost savings, flexibility, and
productivity, as well as;
*      a fully managed call centre and help desk to enhance the airlines customer service.