Lancashire’s Tourism bosses are using groundbreaking technology to bring the seaside resort into the homes of British holidaymakers.
Would-be visitors browsing the internet could find themselves starring in their very own Blackpool movie trailer, featuring favourite photographs from their online photo albums.
Users can upload their favourite pics to The Movie’s microsite www.blackpoolthemovie.com and automatically share their thrilling virtual adventure with friends and family on-line.
Blackpool: The Movie has been designed by Lancashire and Blackpool Tourist Board (LBTB) to encourage potential holiday-makers to visit Blackpool and to maximize internet chatter on popular social media sites such as Facebook, Twitter, Myspace and Youtube.
The trailer propels users on a white-knuckle tour of Blackpool’s hottest visitor attractions accompanied by a showbiz voiceover courtesy of the X Factor’s Peter Dickson, allowing them to experience their family snaps transformed into a truly personal Blackpool trailer.
Not only will the user see themselves experiencing the best of the Blackpool, but upon entering their family name and home town will see their personal details become an integral part of the trailer, appearing on billboards and posters – even lighting up the sky alongside a pyrotechnic firework display!
All entries will be entered into a lucky dip prize draw and for one lucky family the trailer will become reality as they get to live the A-list life-style for real with the Big Blackpool Golden Ticket – winning annual passes and V.I.P treatment.
A winning blend of pioneering technology with Britain’s favourite seaside resort destination is set to take the UK’s online community by storm.
Mike Wilkinson of Lancashire Tourist Board said: “Blackpool has made a name for itself as a destination which uses leading-edge technology to encourage tourists to visit Blackpool and Blackpool: The Movie marks an exciting venture into the new world of virtual tourism.”
One participant said: “We made our movie and had such a laugh. It was so good to see our film that we had to share it with our friends in Facebook straightaway. Now we are planning a trip to the Zoo and the Tower Circus for May Bank Holiday in Blackpool.”