Premier Inn News

Whitbread Plc. brings £6.1 million to London Richmond
Whitbread PLC is to open its brand new Premier Inn hotel in London Richmond on 18th June 2012. The property will contribute over £6.1 million to the local economy whilst creating 37 new jobs for the residents of Richmond and its surrounding areas.

Premier Inn opens new hotel in Leicester Square
Premier Inn has opened a new hotel in London’s renowned Leicester Square. Leicester Square is famous as the home of film and theatre and now features a new branch of the UK hotel chain at 1 Leicester Place.

New Premier Inn in Ealing
Whitbread PLC is to open its brand new Premier Inn hotel in London Ealing on 3rd May 2012. The property will contribute over GBP10.7 million to the local economy whilst creating 47 new jobs for the residents of Ealing and surrounding areas.

Whitbread PLC brings £5 million to High Wycombe thanks to new Premier Inn
Whitbread PLC is to open a new Premier Inn hotel in High Wycombe Central on 12th March 2012. The property will contribute over £5 million to the local economy, whilst creating 41 new jobs for residents of the area.

Premier Inn opens new Newton Abbot hotel to the public
The Newton Abbott Premier Inn has officially opened its doors to the public investing £6.4 million into the local economy whilst creating 61 jobs.

Premier Inn appoints new Director of Bed Bouncing
Most people dream of spending their working day reclining on a comfortable bed, but for Natalie Thomas it’s a reality in her job as The Director of Bed Bouncing [DOBB] for Premier Inn, the UK’s biggest budget hotel chain.

Premier Inn incorporates Tripadvisor reviews on website
The UK’s biggest budget hotel chain, Premier Inn, has incorporated traveller reviews from TripAdvisor, the world’s largest travel website. TripAdvisor content will appear on Premier Inn’s main website, premierinn.com, allowing members of the public to see guest comments and reviews of their 600 plus hotels.

Lenny Henry opens 600th Premier Inn
Lenny Henry celebrated the opening of the UK’s biggest budget hotel chains 600th hotel this week in Stratford-Upon-Avon, the historical birthplace of Shakespeare.
Premier Inn introduces UK’s First Twitter Concierge Service
Premier Inn has announced it will be introducing an innovative Twitter-based ‘virtual’ concierge service for its guests, shaking up the traditional hotel concierge.

Premier Inn boosts Whitbread
Strong performance at Premier Inn has continued to boost sales at Whitbread. The hotel chain saw like-for-like sales increase by 10.7 per cent in the 24 weeks to August, with cost-conscience business travellers increasingly turning to the chain over more expensive options.
Premier Inn referred to the ASA over claims about its size in London
Travelodge has today referred Premier Inn to the Advertising Standards Agency (ASA) over its misleading claim that it is the ‘largest hotel operator in London”.
Premier Inn set for Qatar launch
Premier Inn is set for launch in Qatar following the inking of a joint venture agreement with regional hospitality specialist Dohaland. The first property to open under the terms of the deal will be situated in Doha Education City and is expected to open next year.