Liverpool City Council has selected a new design Novotel hotel from Accor as the franchise brand for a new 221-bed flagship property in the Knowledge Quarter of the city.
Accor is planning to bring the luxury Fairmont brand to Australia for the first time. The hospitality giant has unveiled plans to open the Fairmont Port Douglas in Far North Queensland in 2023.
Rumours of a deal between the two giants could foreshadow a wave of mergers in the industry. The two giants have reportedly discussed the possibility internally, though no moves have been made.
Reports of a potential merger between Accor and InterContinental Hotels Group continue to circulate this weekend - with any deal set to create the largest hospitality company in the world.
New properties include four in the UK and Ireland, six in Belgium and four in the Netherlands. The new signings will collectively add well over 2,000 rooms to the company’s portfolio in the region.
The company said 81 per cent of its hotels were now open and that it had a solid liquidity position of more than £3.6 billion at the end of June.
ALL - Accor Live Limitless, the daily lifestyle companion that integrates rewards, services and experiences throughout the Accor portfolio of brands, has introduced a new global campaign: Reignite the Love of Travel.
Accor has signed an agreement with a consortium of five banks for a new €560 million revolving credit facility. In total, the company said it now has more than €4 billion on hand, enough to survive for 40 months under current conditions.
The role of hygiene in the post Covid-19 world cannot be underestimated viewers of the Hospitality Tomorrow event have been told. Franck Gervais, chief executive for Accor in Europe, said rapidly changing guest expectations had propelled cleanliness to the top of the agenda.
Hotel giant Accor has seen total revenue fall 17 per cent to €768 million during the first quarter of 2020 as the Covid-19 outbreak begins to show up in financial reports.
Accor has partnered with Bureau Veritas to develop a label designed to certify that the appropriate safety standards and cleaning protocols have been achieved to allow businesses to reopen.