Marina Bay Sands will host the annual event

ITB Asia has revealed International SOS will take up the role as its first official Medical & Travel Security partner.

Through this collaboration, International SOS will leverage its in-market expertise and global assistance network to educate ITB Asia delegates on the latest industry trends.

Today, nearly one in three trips abroad are to countries with higher risk ratings than the traveller’s home country.

In line with International SOS’ focus on prevention, recent research has quantified the value of investing in pre-travel health programmes – one that benefits a company’s bottom line, while supporting their duty of care to their employees.

Building on this, on the second day of the show, International SOS will hold a workshop entitled ‘Understanding the risk exposure for your business travellers during a medical or security incident and how to mitigate these risks’, which will highlight the importance of travel risk management.

Delegates attending this session will learn about the positive financial impact of preparedness and ‘Duty of Care’.

Taking part in ITB Asia’s Travel and Technology showcase, International SOS will also share more about its planning and preventive programmes, in-country expertise, and global emergency assistance services.

“This first-of-its-kind partnership with International SOS demonstrates our continued commitment to encompass all sectors of the travel industry and create an optimal business environment for our delegates.

“People in the travel sector are particularly vulnerable to the changing political, economic and health conditions.

“Through targeted workshops, International SOS will share insights on how organisations can help fulfil their duty of care to travellers by identifying the latest threats and taking steps to mitigate them,” said Katrina Leung, executive director of Messe Berlin (Singapore), the organisers of ITB Asia.

Prior to the event, delegates will have access to an online platform and customised mobile application that highlights the latest country specific health and security risks.

This year’s edition of ITB Asia organised by Messe Berlin (Singapore), will take place from October 19th-21st at the Sands Expo and Convention Centre, Marina Bay Sands.