Video: Emirates, the Dubai based global connector of people, today unveiled its highly anticipated television commercial (TVC) featuring Hollywood actress, director and producer Jennifer Aniston. Phil Blizzard in the UAE gets this comment from Boutros Boutros, Emirates’ Divisional Senior Vice President, Corporate Communications, Marketing & Brand: “Jennifer Aniston’s appeal and effortless connection with a global audience makes her the perfect choice for our campaign. As one of the busiest women in Hollywood, Aniston, like many of our customers, enjoys downtime only when she is travelling. At Emirates, we ensure the experience is an exceptional one. In a departure from the usual airline industry ads, we chose to take a humorous approach to showcase the amazing products we offer on board. We couldn’t think of anyone better suited for the role than Jennifer Aniston and we wrote the script with her in mind. Her professionalism and comedic talent shone on the set and we are very pleased with the outcome,” he added.
This marks the first time Emirates has collaborated with the international star in a global digital and TV campaign.