STA Travel has unveiled STA Travel Business, a new brand targeting young business travellers.
This is the first time the company has targeted business travellers direct, however it has had a B2B business travel arm for more than 15 years.
Harriet Kerr, business development director said: “We’ve worked in this sphere behind the scenes for some time, and in recent years we’ve noticed, not only a surge in younger people making business trips, but also a shift in the sorts of travel they’re booking.
“Recent research has shown that 69 per cent of business travellers between 18 and 35 years’ old will add a leisure element to a business trip, and it’s here that STA Travel can really make a difference.
“Thanks to our global buying power and 35 years’ expertise in the youth travel sector, we’re best placed to advise on the latest must-visit destinations, offer exclusive product, and also source great value prices.”
STA Travel Business offers a full TMC service, online booking tool, account management, detailed management information, exclusive air tickets, finance options, and innovative travel policy suggestions.
Global partnership deals with leading airlines including Emirates, Virgin Atlantic and Cathay Pacific mean that STA Travel Business is able to offer competitive fares to key business hubs in the USA, China and the Middle East.
Exclusive products such as the Multiflex Pass will give business travellers extra flexibility should travel plans need to be changed.
STA Travel Business customers can change a ticket without fees with an STA Travel Multiflex Pass.
Kerr added: “We’re really excited about this new chapter for STA Travel, business travel is a dynamic and fast-paced sector, which we will further add to with the launch of STA Travel Business thanks to our exclusive product, expertise and energy.”