The Park Hotels has joined forces with the Starwood Preferred Guest Loyalty program, allowing the SPG members to book and avail points at its hotels. The Park Hotels across Kolkata, New Delhi, Chennai, Hyderabad & Bangalore will fall under this program.

Recently, Starwood officially named Design Hotels™ as its 11th brand, offering them a very valuable portfolio of properties that are crafted with a purpose of creating original experiences. Design Hotels™ represents and markets a hand-selected collection of hotels around the globe. Design Hotels™ portfolio offers unexpected and the original, as well as genuine hospitality, cultural authenticity and thought-provoking design and architecture.

For SPG members, this is an opportunity to experience unique and bespoke portfolio of The Park Hotels (part of the Design Hotels™) in top Indian destinations by being recognized and rewarded with SPG benefits unique to Design Hotels™. The Park Hotels, pioneers of luxury boutique hotels in India, draws from myriad cultural and global influences to create a stylish, vibrant landscape, illustrative of contemporary India.

Over 21 million active SPG members can redeem points with The Park Hotels from 23rd March, 2016 onwards.

Mr. Vijay Dewan, Managing Director, Apeejay Surrendra Park Hotels Ltd. said, “We are delighted with this partnership. The Park Hotels is known for its innovation and creativity and we offer a hospitality experience sprinkled with the unusual and the memorable. We look forward to offer SPG members our Anything But Ordinary experiences. The Park Hotels offers a valuable portfolio of unique hotels and through our relationship with Design Hotels and SPG we will strengthen our global presence.”