Econo Lodge and Rodeway Inn brand hotels nationwide are once again teaming with Lowe`s Home Improvement Warehouse, sponsor of professional race car superstar Jimmie Johnson and his #48 racecar, to offer travelers a chance to win $50,000 in cash or “instant win” $25 gift cards redeemable at Lowe`s Home Improvement Warehouse locations nationwide.
Beginning May 21, visitors to www.choicehotels.com may enter the $50,000 “Fast Cash” sweepstakes; no purchase is necessary to register. To win the Lowe`s gift cards, visitors may also play an online “Fast Cash” race game, pitting their racing skills against Jimmie Johnson`s in a fun, interactive “virtual” race.
Information about the promotion is available at more than 850 Econo Lodge and Rodeway Inn brand hotels nationwide. The promotion runs through July 31.
“We`re delighted to once again partner with Lowe`s Home Improvement Warehouse, sponsor of one of professional racing`s most exhilarating competitors and a nationwide leader in home improvement retail,” said Tim Shuy, vice president, economy brands for Choice Hotels International, Inc. (NYSE:CHH), franchisor of Econo Lodge and Rodeway Inn brand hotels. “Through this promotion, one lucky traveler is going to win $50,000—enough to follow the racecar circuit, buy Team Lowe`s Racing memorabilia and then some!”
The Econo Lodge/Rodeway Inn promotion will be advertised via a national network and spot radio campaign and again featuring the wry humor of Barry Corbin. Additionally, the Econo Lodge and Rodeway Inn logos will appear on the Lowes #48 racecar during major races.
Choice Hotels International is one of the world`s largest lodging franchisors, marketing more than 5,000 hotels open or under development in 48 countries and territories under the Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, MainStay Suites, Econo Lodge, and Rodeway Inn brand names. For more information on Choice, visit the company`s web site at www.choicehotels.com.
Choice Hotels, Choice Hotels International, Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, MainStay Suites, Econo Lodge, and Rodeway Inn are the proprietary trademarks and service marks of Choice Hotels International Inc.