Delta Launches Online Mileage Purchase Program

8th Nov 2002

Delta Air Lineså’ 

SkyMiles program today announced that non-profit organizations now can purchase miles online from Deltaå‘s SkyRewards program for fundraising campaigns.
In addition to the convenience and affordability of purchasing frequent flyer miles online, Delta offers non-profit customers complimentary personal marketing assistance.
“Frequent flyer miles are great incentives to motivate charitable donors to aid worthy non-profit organizations,” said Christine Pierce, Delta’s director of Partnership Marketing. “The personal care and assistance our fundraising program offers is the solution for groups needing an innovative donation campaign.”

Organizations may enroll in SkyRewards and begin purchasing miles at now

. Through SkyRewards, companies and organizations have the opportunity to purchase miles in any denomination over the minimum purchase of 60,000 miles.
The cost is $0.022 per mile, plus 7.5 percent Federal Excise Tax, and a $75 one-time processing fee.
Once miles have been purchased, the organization can choose to receive electronic miles or paper certificates for distribution. Electronic miles can be awarded via e-card, e-mail or by submitting an Excel file containing award information on
SkyMiles members can use miles for Award Travel throughout the world, upgrades and other travel benefits.

Delta SkyMiles members earn mileage by flying Delta, Delta Connection carriers, Delta Express, Delta Shuttle and Delta`s airline partners, including Delta`s SkyTeam partners. The Delta SkyMiles program offers many other mileage-building opportunities, including the Delta SkyMiles® Credit Card from American Express, AT&T telecommunication services, Nextel® wireless services, EarthLink? Internet services, participating hotels, car rental companies, restaurants, home buying and selling, cruise line and flower purchases. The SkyMiles program received InsideFlyer`s 2001 Industry Impact Award for industry-leading and customer-focused promotions.


Delta Air Lines, the world’s second largest carrier in terms of passengers carried and the U.S. airline with the most transatlantic destinations, offers 5,843 flights each day to 426 destinations in 76 countries on Delta, Delta Express, Delta Shuttle, Delta Connection and Delta’s worldwide partners. Delta is a founding member of SkyTeam, a global airline alliance that provides customers with extensive worldwide destinations, flights and services. For more information, please go to

Related stories on ITN:

(31/10/2002) American, Delta and United Expand Wireles Broadband Internet Access with T-Mobile

(24/10/2002) Introduces Secure Information Saver Tool

(22/10/2002) Delta and AT&T Wireless Launch Marketing Agreement



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