Priceline’s "name your own price scheme" a resounding success

23rd Jan 2009

Consumers of Priceline’s “name your own price” car rental scheme have been successfully bidding as little as $15 a day for car rentals collected at the Tampa, Fort Myers and Orlando airports. 
Customers of the initiative choose the car type, rental dates, location and price they want to pay and the service chooses from a number of car rental companies to find there ideal contract.

The car rental company is only disclosed after the transaction has been completed. incorporates online travel services in 22 languages in over 70 countries in Europe, North America, Asia, the Middle East and Africa.

Included in the family of companies is, leading international online hotel reservation service;, a leading U.S. online travel service for value-conscious leisure travellers and, an Asian online hotel reservation service. operates in over 70 countries in 19 languages and offers its customers access to approximately 57,000 participating hotels worldwide. offers customers choices when booking there airline tickets, hotel rooms, rental cars, vacation packages and cruises above the other Internet travel service.

ADVERTISEMENT also operates the following travel websites:,, and licenses its business model to independent licensees, including Priceline mortgage and certain international licensees.



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