CaribbeanWay (www.CaribbeanWay.com) announced last month that it has been ranked first, according to the Alexa ranking system among Caribbean luxury villa websites. More people now search its listings for luxury villas in the Caribbean, Mexico, and Hawaii than any other site with the same target market.
This recent success is attributable to a number of factors, according to founder and CEO of CaribbeanWay, Joe Poulin. “It really has been a group effort by our in-house creative team”, Poulin says, “from the technical aspects of web design to marketing strategies. We are also supported by a great back end network”.
CaribbeanWay.com is hosted by Q9 Networks a Toronto-based web server and leader in the field of outsourced infrastructure. Q9 not only hosts the CaribbeanWay.com website but those of other multi-national corporations such as Indigo Music and Books, Mr. Lube, Noranda Inc., and TD Securities, providing a highly reliable and secure hosting service.
The creative web team behind CaribbeanWay is managed on-site and Joe Poulin, with a background that includes website design, oversees all stages of development.
Mr. Poulin also works closely with Jazz Poulin, Director of Marketing, whose responsibility it is to ensure that CaribbeanWay is marketed internationally.
This crucial arm of the business is made viable by the framework that Q9 and CaribbeanWay’s creative team have put in place, explains Jazz Poulin. With regards to Alexa’s findings, he notes that “it is only with the help of companies like Q9 and our own in-house team that we’ve been able to accomplish this latest goal”.